Why Does My Cat Touch My Face

Negative Imaginary Brainstorming Brainstorming


The Negative Brainstorming is a special version of the brainstorming that takes into account the possible negative effects and implications of an idea, a project and was developed in 1985 by Isaksen and Treffinger.
is held as a classic brainstorming with the difference that the process of production of ideas revolves around the questions: "What could possibly go wrong?", "what problems might arise?" or "how could we not solve the problem?".
is very useful when analyzing a very complex problem, there is a new idea, without sufficient time to test it, when you have little room for error and you want to be prepared for possible complications.
Highlighting the negative aspects before adopting an idea that helps to avoid nasty surprises, or at least be ready to deal not only physically but also emotionally. This technique helps those involved in the project to be prepared for possible failures and what to do about it.
This type of reflection is important, especially when you have the opportunity to try before finally adopting the solution and reduces the chances of being caught out.
At the end of the session, may be useful to predict a time when confidence and motivation to give back to the group, as individual participants, exploring mainly the negative implications of the problem, may have acquired a sense of insecurity and therefore decrease their commitment and instinctively confidence in the group.


Objectives - Prepare mentally group the difficulties that might face;
- to identify in advance the resources needed to risolvere i possibili problemi futuri;
- conoscere in anticipo una parte dei problemi che si dovranno affrontare, nei casi in cui non si disponga di tempo sufficiente per introdurre gradualmente un’innovazione;
- ridurre i margini di errore e di indeterminatezza attorno ad una questione particolarmente importante;
- rompere i normali schemi di riflessione con una domanda inconsueta.


I passi da seguire
- Realizzare una sessione di brainstorming classico, capovolgendo però la normale riflessione per concentrarsi sulle implicazioni negative o sulla domanda “cosa potremmo fare per evitare di risolvere il problema?”;
- raccogliere le idee in categorie collegate tra loro, or because they express similar solutions are based on the same principles, etc., in order to create homogeneous groups of ideas with each other and give a title that exemplifies and summarizes
- use all the ideas and information gathered in groups to prepare possible measures and alternative the resources necessary to remedy the problems that may arise.